Target Exclusive Artists

From the Target red mic to #MoreMusic, Target Exclusive Artist campaigns were creative collaborations with the top artists of today that linked the brand with culture.

Some of these campaigns we're giant innovative cultural moments like Gwen Stefani's LIVE music video or the First Live Commercial with Imagine Dragons, other campaigns were critical to the success of massive album launches like Taylor Swift's 1989, or Adele's 25. The following are some of the smaller scale yet still impactful projects:

Brett Eldredge, Glow (Christmas Album) launch

Directed by Jeff Tremaine


Nick Jonas, Listening Party Surprise

Directed by: Diane Martel



One Republic, Oh My My album launch

Directed by Danny Clinch



Garth Brooks, The Ultimate Collection (10-album boxed set) launch

Directed by Marc Klasfeld



Meghan Trainor, Thank You album launch

Directed by Todd Stefani


Carrie Underwood, Storyteller album launch


Tori Kelly, Unbreakable Smile album launch